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Whether you’re just getting started in the industry or you’re a digital marketing expert, DigiMarCon Cruise will give you the latest strategies and information to increase your own knowledge and grow your business.

Stay Tuned! The Sessions for DigiMarCon Cruise 2020 has not been announced.
Take a look at some of the Sessions and Speakers from the most recent DigiMarCon Conferences.

 

The Next Era in Web Marketing

Rand Fishkin, Founder, SparkToro


If it feels like the giants of the web — Facebook, Google, Instagram, LinkedIn, Twitter, YouTube, et al — are conspiring against you to make it vastly more difficult to spread your message or amplify your content… You’re right! They are. In this presentation Rand will boil down exactly why that’s happening and what smart marketers can do to build creative advantages and avoid these emerging pitfalls.
6 Seconds or Bust: Mastering Short-Form Storytelling and Micro-Content

Megan Toth, Senior Social Media Lead, NBCUniversal


In today’s world, we only have between 3-6 seconds to capture someone’s attention and tell a story. What message are you trying to convey? Are you promoting the premiere date of a new TV series or cast of a movie? Are you a brand offering a new product? It’s not enough to simply post a 60- or 30-second movie trailer or other pieces of content directly to social media. It needs to be optimized for the social platform – think format and audience. When you have six seconds to convey your message, every second counts. Creating “snackable content”, is no longer optional in our mobile-driven world and doing it successfully is an art.
The Five Blessings from Customer Privacy

Tim Hayden, President & Co-Managing Partner, Brain+Trust Partners


In January of 2020, the California Consumer Privacy Act will go into effect and change marketing forever. At the same time, a decade of increased marketing budgets and growing technology stacks have failed to deliver customized content experiences at scale that consistently lead to more conversions and higher sales. The struggle is real in dealing with media and data volatility, but there’s no challenge that can’t be leveraged for greater marketing success. Let’s discuss five ways how you can be a compliant, lean and productive content marketer by the end of 2019.

What’s the Story with Stories?

Elizma Nolte, Regional Marketing Manager, Facebook


Mark Zuckerberg has been quoted as saying Stories will overtake Feed – what did he mean, what’s behind the fast growth of this format, and why should marketers care?
Smashing Silos to Innovate With Your Search Strategy

Christi Olson, Head of Evangelism, Microsoft


Consumers today are more demanding than ever before. They expect custom tailored experiences personalized to their every need. They expect to be able to reach you 24/7/365 and get immediate answers to their questions. In this session you’ll learn how marketing roles can directly impact paid search performance, including the most common issues that arise, and how to immediately fix them to improve ROI and revenue growth and how you can innovate to leap frog ahead of your competition by starting your conversational AI marketing strategy today.
What Amazon Learned About Creating Rewards Campaigns

Mike Hines, Head of Partner Success, Amazon


Discover what the Amazon Appstore learned when creating its Reward Campaigns and writing a service to run those campaigns. This presentation includes results from Amazon’s campaigns, results from partner campaigns, and a review of what rewards campaign practices worked well (and which didn’t). The practices section is structured to give you insight when building your own rewards campaign or drafting requirements for a partner supplied solution.
The Marketing Abyss – Widening Gap Between Customers & Brands

Laura-Ann Mitchell, Director of Digital, Cisco


What does the road from bridging the gap to building the bridge look like for B2B brands today? Join us for an engaging, highly energized panel discussion that goes beyond marketing tools, fancy jargon and confusing rhetoric to truly focus on delivering value to our customers one moment at a time. With the deluge of marketing tools, data insights and customer data platforms we as marketers are now more equipped than ever to proactively anticipate and respond to customer needs. Yet we continue to miss the mark and customers are less enthused. Cisco will share its strategy (people, process, tools) & two case studies that show why getting back to basics is still effectively landing new prospects and nurturing existing relationships for demand and lead generation. The output will be a winning recipe for leveraging data from SEO, Social, and Customer Data Platforms to drive engagement & conversion.
Let Me Tell You a Story …

Jason Falls, Director of Digital & Social Strategy, Cornett


How to push the envelope and stand out with what’s next in social content strategy. How many times have you thought about your story arc when planning your content calendar? You’re going to start to when you hear Jason Falls’s latest thoughts on social content strategy. Falls’s ideas have been engineering engaging social content efforts for brands since the early days of social. Join him on a fun and raucous ride through his latest approach of “authoring” a social storyline that keeps your audiences informed, engaged, sharing and wanting more. And yes, he’ll make you laugh a lot along the way.
How to Inject Creativity into Your Digital Marketing Strategy

Beverley D’Cruz , Chief Marketing Officer – UK, Pizza Hut


Brands today have a matter of seconds to capture the attention of customers – who are more cynical than ever before. With time-frames getting shorter and screens getting smaller, brands are looking for creative strategies which engage audiences. However, creativity is often separated from digital strategy. Digital can be overlooked as a world of metrics and short-term thinking. Even though digital is highly measurable, this does not mean it should lack creative. In this session, Beverley D’Cruz, CMO at Pizza Hut UK, explains how to inject creativity into your digital marketing strategy.
Is This Thing On? How Marketers and Designers Should Be Approaching Voice Search

Andrew Balerdi, Director, The Good Marketing Co.


The worlds of voice assistants, voice enabled speakers powering smart home devices are near the point of attrition. In a short space of time consumers are already looking for more practical use cases to cause less friction between the things they want to do and using their devices to do it. This talk will demonstrate some brilliant use cases and spur the marketing and design community to go and do it.

How to Rank Higher than No. 1 on Google

Fernando Angulo, Head of Communications, SEMrush


You’ve seen more and more methods for ranking #0 in search results lately, right? You’ve likely seen the People Also Ask (Related Questions) boxes – the accordion-like question and answer boxes are Google search result pages (SERPs). Introducing why Featured Snippets are an important part of SEO and digital marketing and how you can appear in them to drive increased traffic to your site.
Do You Even Lift? Incrementality & Lift Testing Explained

Teresa Lewis, Sr. Consultant, Advanced Measurement Services, Adobe


Are my ads causing incremental actions to be taken? This is the key question we’d like our media measurement to address. However, a lion’s share of solutions are still based off correlation and cannot prove that your ad caused the action or if you took credit for an action that would have occurred regardless of advertising. Lift testing is the solution to help you escape the biases of correlated based methods, allowing you to fully understand if your ads are causing incremental actions to be taken. Learn more about lift testing, common pitfalls to avoid and how you can get started.

The Art of the V Word (Viral)

Max Price, Creative Director, Priceless Productions


“We want it to go viral.” The hardest brief when cats aren’t the subject matter. Priceless Productions has been able to find the perfect middle ground of cracking briefs for clients and achieve huge organic reach, with massive viral results. See founder Max Price talk about the science behind the creative and managing expectation.

How KLM is Using Social Media as an R&D Lab for Customer-Centric Innovation

Sharon Geervliet, Social Media Manager, KLM Royal Dutch Airlines


With over 350 agents, KLM Royal Dutch Airlines has the largest social media service team in the world. The over 200.000 unique individuals that contact KLM every week via social media are a huge source of feedback and inspiration for the airline that aims to be the most customer-centric European network carrier. They inspired many KLM innovations – from hyper personalised social ads to automated boarding passes (>50% of digital boarding passes are now sent via Messenger), full travel journeys on voice and augmented reality (from luggage scan to entertainment). Sharon Geervliet will highlight several recent social innovations, KLM’s immensely successful augmented reality luggage scan (world’s first), KLM’s Family Update service on Whatsapp (world’s first) and KLM’s GIFs (over half a billion impression without media budget).
Digital Marketing Trends: Experts Insights on How to Gain a Competitive Edge

Donald Mokgale, Marketing Director, Carat


The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Gamification: The Antidote to Modern Advertising

Becky Sims, Founder and CEO, Reflect Digital

Join Becky Simms for a first-hand account of how you can use the proven technique of gamification in your content marketing strategy. This talk will take you on a journey from the background data of 2k consumers and their views on gamification, through to how to plan a gamification campaign for your business. Looking at how to succeed and what the metrics for success are. This talk will allow you to understand what gamification is and the benefits that can be woven into a gamification strategy. It will give you a clear planning strategy for your first gamification campaign that you can implement. Finally, it will help you qualify what measures you should have in place to ensure you can report on the campaign successes.

Reinventing Content Marketing into a Measurable Business Strategy

Robert Rose, Chief Strategy Officer, The Content Advisory

We have moved into a new era of marketing – one where the creation of value through content-driven experiences is the focus. Yes, the entire practice of marketing has changed – again. So, if it’s such an important part of the equation, why is the struggle to measure the effectiveness of content such a struggle for the business? It’s because we’re measuring precisely the wrong thing: the content. Let’s reboot the whole notion of content marketing, and understand what it is we’re actually solving for. In this session, we’ll discuss the current transformation of the marketing department inside out. Let’s examine the business model of content, and walk step by step on how to develop the optimal business purpose and focus for a truly measurable content marketing strategy.

 

The DigiMarCon Difference

Business and marketing professionals have a lot of choice in events to attend.
As the Premier Digital Marketing Conference & Exhibition Series worldwide
see why DigiMarCon stands out above the rest in the marketing industry
and why delegates keep returning year after year

Global Event Series

DigiMarCon is the Largest Digital Marketing Conference & Exhibition series in the world, with annual events held in all continents (North America, Latin America, Europe, UK, Asia Pacific, Middle East and Africa) in 10 countries (United States, Canada, Mexico, Australia, United Kingdom, Netherlands, Singapore, India, United Arab Emirates and South Africa), across 15 cities (New York, Toronto, San Francisco, Houston, Los Angeles, Chicago, Orlando, Sydney, London, Amsterdam, Singapore, New Delhi, Dubai, Johannesburg and Online). Wherever you are located there is a regional DigiMarCon event nearby you can attend.

5 Star Luxury Event Venues

DigiMarCon Conferences are held in top luxury 5-star event venues across the world such as; Royal Caribbean Cruise Ships, Olympic Stadiums, Marina Bay Sands Expo & Convention Centre and JW Marriott, Marriott Marquis, Hyatt Regency, InterContinental, Loews and Sofitel Hotel properties. Discount hotel room rates at each venue hotel means no hassle getting to and from the venue each day.

Extensive & Memorable Networking Experiences

Building relationships matter! At DigiMarCon Conferences we have more networking breaks on our program than others. On average there are 8 Networking breaks at each event giving delegates ample opportunities in a relaxed atmosphere to meet others over the 2-days at the event; from 1-hour round table networking luncheons to 3-hour dinner receptions. These networking breaks are set in picturesque locations to facilitate memorable experiences while fostering new relationships. Such experiences include enjoying cocktails and the Sunset over the Pacific Ocean on a private Ocean Terrace in Santa Monica, to being on the Sydney Olympic Stadium playing arena at night enjoying cocktails under the lights, to dining at the 360 Revolving Restaurant at the top of the CN Tower in Toronto for a Dinner Reception, enjoying cocktails on a private promenade overlooking Times Square in New York City, or having fun at the Dazzles Night Club onboard the Royal Caribbean Oasis of the Seas for a Farewell Party, etc.

Industry Thought Leaders from Leading Brands

DigiMarCon Keynotes, Panels and Master Classes are facilitated by the foremost thought leaders in the industry, from celebrity social media influencers to CMO’s from the largest Fortune 500 company brands that are disrupting the digital marketing industry, such as Google, Facebook, Microsoft, Amazon, Oracle, Adobe, eBay, Netflix and more. All presentations are pitch-free, and include actionable takeaways, case studies, strategies and tactics, ready to be applied when back in the office.

Premium Comfortable Meeting Spaces

At DigiMarCon Conferences you are never ‘left in the dark’…. literally, in a large room far away from the stage and speakers, crushed in tight theater seating, without even a desk, while sitting in the dark. At DigiMarCon all delegates have premium meeting space in luxurious ballroom well-lit spaces, with comfortable seating with desk enabling delegates to use their laptop to take notes with ample charging facilities onsite in a comfortable space to learn and thrive. All tables are situated close with direct view of the stage.

Value for Money & Generous Discounts

DigiMarCon Conferences are affordable to attend, from single-day event passes up to two-day VIP options at a fraction of the cost of other industry events. We offer significant discounts for early bird registrations. Additionally, on top of time-limited discount pass rates, because budgets are tight, we want to make sure all groups have a chance to attend DigiMarCon. For government employees, students, academic, startups, non-profit organizations and teams, we offer generous discounts off the prevailing registration price.

Collaborative Learning & Audience Participation

Attend DigiMarCon and you become part of the show! DigiMarCon Conferences tap into the talent of the room, drawing from the knowledge and experience of the professionals in the audience. All DigiMarCon events include regular interactive question and answer sessions with speakers and the audience ideal for collaboration, audience polls, along with ice-breaker and group exercises, steered by charismatic Emcees.

Meet the Speakers in Person

DigiMarCon Conferences put you right up and close with the speakers giving you the opportunity to meet these social media influencers which you follow in person. Speakers are never hidden in private speaker rooms away from the audience, they are in the auditorium sitting right beside you and participating.

Exceptional Customer Service

Attending a conference is a well-researched decision. There are many factors to consider such as location, time, venue, cost, speakers, content, etc. At DigiMarCon our results-obsessed Customer Service team are at your service before, during and after the event to help with your needs. It’s at the core of what we do — it drives our business. Offsite, we are ready to assist you via phone, ticket or chat. Onsite at our Conferences, friendly DigiMarCon staff serve as your hosts. They welcome your input and are happy to assist you.

TECHSPO Technology Expo

At all DigiMarCon Conferences is the co-located exclusive event TECHSPO Technology Expo, which showcases the new generation of technology and innovation, including; AdTech, MarTech, Internet, Mobile and SaaS technologies. Be inspired, amazed and educated on how these evolving technologies will impact your business for the better. Access to TECHSPO Technology Expo is included with all DigiMarCon passes.

On Demand Library Access

DigiMarCon All Access & VIP Passes include a 12-month on demand access to hundreds of hours of DigiMarCon speaker keynotes, panels and master class presentations from recent DigiMarCon Conferences, including videos, slide decks and key takeaways, available on demand so you can watch what you want, when you want.

The Largest Digital Marketing Community

Attendees of DigiMarcon Conferences gain membership to an exclusive global Digital Marketing Community of over 500,000 worldwide subscribers to our award-winning digital marketing blog and over 70,000 members to our Digital Marketing Professionals Group in LinkedIn (visit https://www.linkedin.com/groups/2661359/). This global community comprises of innovators, senior marketers and branders, entrepreneurs, digital executives and professionals, web & mobile strategists, designers and web project managers, business leaders, business developers, agency executives and their teams and anyone else who operates in the digital community who leverage digital, mobile, and social media marketing. We provide updates to the latest whitepapers and industry reports to keep you updated on trends, innovation and best practice digital marketing.

Got questions? We have answers…

This page will answer many of the questions you may have about DigiMarCon Cruise 2020.

 


When and where is DigiMarCon Cruise 2020?

DigiMarCon Cruise 2020 takes place from July 7 to 14, 2019 onboard a 7 night Royal Caribbean Cruise on the ‘Grandeur of the Seas’ Cruise ship. The cruise departs July 7, 2019 from Baltimore (Port Canaveral), Florida and cruises to 4 destinations in the Caribbean including; King′s Wharf (Bermuda) before returning back to Port Canaveral, Florida on July 14, 2019. Click here for travel details.

Royal Caribbean Cruise Terminal Address:
Cruise Terminal #10
9005 Charles M. Rowland Drive
Cape Canaveral, Florida

Directions:

From Baltimore International Airport:

  • Take Airport Exit 1A to SR 528 Beach Line Expressway East.
  • Remain on SR 528 East all the way to Port Canaveral.
  • Upon approaching the port area, follow the signs indicating Port Canaveral "A" Cruise Terminals.

From I-95:

  • From North or South on I-95 take the SR 528 Beach Line Expressway East.
  • Remain on SR 528 East all the way to Port Canaveral.
  • Upon approaching the port area, follow the signs indicating Port Canaveral "A" Cruise Terminals.

Parking Information:
Parking is available in the garage or open lot across from Cruise Terminal #10 for $15 USD per day (subject to change). Payment is made as you enter the facility in cash or Visa or Mastercard credit card.


What’s the Schedule?

Here’s the high-level schedule (note: all times are Eastern Daylight Time):

Sunday, July 7th, 2019
11:00am: Embarkation, Customs, Board Cruise Ship, Check-in
4:30pm: 7 night Caribbean Cruise Departs
6:00pm: Networking Dinner

Monday, July 8th, 2019
8:00am – 4:00pm: Free Time in CocoCay, Bahamas
6:00pm: Networking Dinner

Tuesday, July 9th, 2019
8:00am - 8:45am: Conference Center Opens
8:45am – 10:15am: DigiMarCon At Sea - Session 1
10:15am – 11:00am: Refreshments Break & Networking
11:00am – 12:30pm: DigiMarCon At Sea - Session 2
12:30pm – 1:30pm: Networking Luncheon
6:00pm: Networking Dinner

Wednesday, July 10th, 2019
11:00am – 7:00pm: Free Time in Costa Maya, Mexico
6:00pm: Networking Dinner

Thursday, July 11th, 2019
7:00am – 4:00pm: Free Time in Roatan, Honduras
6:00pm: Networking Dinner

Friday, July 12th, 2019
7:30am – 5:00pm: Free Time in Cozumel, Mexico
6:00pm: Networking Dinner

Saturday, July 13th, 2019
8:00am - 8:45am: Conference Center Opens
8:45am – 10:15am: DigiMarCon At Sea - Session 3
10:15am – 11:00am: Refreshments Break & Networking
11:00am – 12:30pm: DigiMarCon At Sea - Session 4
12:30pm – 1:30pm: Networking Luncheon
2:00pm – 4:00pm: TECHSPO At Sea
6:00pm: Networking Dinner
9:00pm – 11:00pm: Farewell Cocktail Party

Sunday, July 14th, 2019
6:00am: Disembark Cruise in Port Canaveral, Florida


How much does it cost to attend DigiMarCon Cruise 2020?

For more information about pricing and the different passes available please click here.


What is included in the All Access Pass registration fee?

Your completed All Access Pass registration provides you the following:

  • Conference Bag
  • Daily Reserved Group Dining in Main Dining Room
  • Group Discounted Royal Caribbean Cruise Package Rates
  • All General Sessions
  • TECHSPO At Sea Access
  • Farewell Cocktail Party


How do I register? Register now!

Full registration information is available here.


What forms of payment are accepted?

The following forms of payment are accepted: American Express, Visa, MasterCard, and PayPal. Payment is required to complete your registration.


Is there a group discount?

Absolutely! Bring as many colleagues as you’d like! Register FOUR or more people from the same company simultaneously to receive $200 discount off the prevailing registration price for each member of your group.

There are just a few simple Group Registration rules:

  • All registrants must be employed by the same company.
  • All members of the team must be registered at the same time. Discounts will not be applied retroactively.
  • You must pre-register to take advantage of these rates, which will not be offered on site.
  • Group Registration Rates cannot be combined with any other offers.

More details about Group Rates here.


Are there academic, government, nonprofit or military discounts?

Academic, Government, Military & Non-Profit discount rates at DigiMarCon Cruise 2020 apply to current full-time employees of academic institutions, federal, state or local government agencies, international government agencies, active military and non-profit organization employees only.

More details about Discount Rates here.


What is the dress code?

Attire is business casual for all events, including the evening events. We do recommend bringing a sweater or light jacket with you since personal preferences vary regarding room temperature.


Can I bring a guest to the conference and networking events?

All attendees at the conference and networking events must be registered attendees who purchased tickets.


Can I send a substitute in my place?

You may send a substitute in your place at any time. All such requests must be submitted by email to registration[at]digimarcon.com (replace at with @). Only requests made by the original registrant will be honored.


What is the refund policy?

You may cancel your participation in DigiMarCon Cruise 2020 at any time, but please be aware of the following cancellation policy listed below.

Registration cancellations received 90 days prior to the Cruise incur a 25% processing/administrative fee. Refunds will be issued within 30 days after event. If you must cancel for any reason, notify our registration department by 90 days prior to the Cruise. Cancellations less than 90 days prior to the Conference are non-refundable. Substitutions allowed prior to 90 days prior to the Cruise with written or Faxed authorization only. No substitutions less than 90 days prior to the Cruise. Cancellations less than 90 days prior to the Cruise are non-refundable for any reason, including, but not limited to, failure to use DigiMarCon credentials due to illness, acts of God, travel-related problems, acts of terrorism, loss of employment and duplicate purchase. DigiMarCon will not issue refunds for badges that have been revoked.

Unused registrations/applications have no monetary value and cannot be credited to future years or events. DigiMarCon will not issue refunds or credits due to failure to redeem a discount coupon during the registration process. Discounted prices are based on the date payment is received in the DigiMarCon office. Reselling DigiMarCon Cruise 2020 registrations is not permitted.


I live outside of United States, do you accept attendees from other countries?

Yes, international attendees are welcome at each of our conferences.


I live outside of United States and my country requires a Visa to visit United States, can DigiMarCon prepare an invitation letter for me to attend the conference for Visa Processing purposes?

Yes, this is often requested for International Attendees. After you have registered, send a letter request email to info@digimarcon.com and provide your address, company name, company title and passport information to be included in the invitation letter.


I live outside of United States and my country requires a Visa to visit United States, if my Visa Application is declined will I get a refund?

You can request a cancellation at any time. Refer to our refund policy for refund eligibility criteria.


What networking activities are associated with DigiMarCon Cruise 2020?

A full list of the official networking functions are available here.


Will I receive event updates?

Yes, DigiMarCon will send emails periodically to update you on the agenda, event happenings and logistics. Please make sure that the email address registration[at]digimarcon.com (replace at with @) is in your safe senders list to ensure you are receiving all important event information.


How can I submit to speak at DigiMarCon Cruise 2020?

Sorry but our Call for Speakers for general sessions is now closed. All speakers will be notified of acceptance before January 31, 2019, if you have any questions please e-mail: info[at]digimarcon.com (replace [at] with @). There are a limited number of sponsored keynote speaking spots still available during the conference. Please contact Aaron Polmeer, aaron[at]digimarcon.com (replace at with @), if you are interested in this opportunity.


Can I record what is presented at DigiMarCon Cruise 2020?

Sessions may be audio recorded without special permission for personal use only. They cannot be placed online or transmitted to others without permission.

Sessions may be videoed only with special permission for personal use and also cannot be placed online or transmitted to others. Short audio and video clips may be used for blogging and press coverage of sessions. As a general guide, non-contiguous clips of one minute or less should be used. Contact us if you need guidance about longer clips.


How can we sponsor DigiMarCon Cruise 2020?

Complete the sponsorship inquiry form here for more details on sponsorship, exhibiting and advertising opportunities at DigiMarCon Cruise 2020.


Do you have an affiliate program?

Yes we do. Become a DigiMarCon Affiliate and earn commission on every completed registration referred by your efforts. Click here for details.


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